
Whether you’re new to AdWords or a seasoned ad split-testing guru, our AdWords training courses will help you become a more skilled advertiser. Our comprehensive series takes you from the basics of setting up your first campaign to complex keyword bidding strategies and conversion optimization.

Our Analytics training series starts by introducing you to the fundamentals of web analytics and progresses to advanced topics such as campaign tagging and custom report creation. We’ll teach you how to use Google Analytics to uncover the digital intelligence hidden in your data—intelligence that will help you improve your customers’ online experience, and keep them coming back.
Cardinal Path is a recognized leader in helping Fortune 500 companies achieve online marketing success. Cardinal Path Training consultants are true experts in the field of search marketing and analytics, as well as seasoned teachers — we’ve trained over 50,000 Analytics and AdWords users worldwide.
Using a combination of humor, enthusiasm and deep, real-world technical savvy, our trainers deliver engaging content and expert advice that is both useful and usable. Whether you’re a novice or a pro, you’ll leave our seminars with practical tips and tools you can implement immediately to boost your marketing ROI.
Register today to maximize the value of your investment in AdWords and Analytics.
We’ve helped thousands of marketers—from self-taught sole proprietors to Fortune 500 brand veterans—amass the skills, knowledge and confidence to propel their businesses forward using data-driven marketing tools.
Our courses also prepare you to pass the Google Analytics Individual Qualification and AdWords Certification exams. Passing these proficiency exams earns you industry-marketable certification, and "expert" bragging rights.
Cardinal Path Training is rated 5 out of 5 , based on 129 testimonials by our past attendees.
The configuration section taught me a lot of things I didn't know.Buena Park attendee, Analytics 301
The most useful parts of this event are the questions from attendees and the instructor's answersBuena Park attendee, AdWords 101